Faculty and Staff
Graduate Studies encourages graduate program faculty and staff to become familiar with documented best practices in graduate student recruitment. The following research reports address recruitment best practices, both broadly and specifically to prospective graduate student audiences.
- NAGAP - Marketing and Student Recruitment Practices for Master's-Level Graduate Programs
The National Association of Graduate Admissions Professionals (NAGAP) and Noel-Levitz conducted a national, Web-based poll to determine and report the most effective practices. Included in the findings are some benchmark admissions data from a limited number of respondents. - Hanover Research - Best Practices in Graduate Student Recruitment
In this report, Hanover Research examines best practices in graduate student recruitment. In addition, this report profiles marketing and recruiting practices at a number of large public universities. - Ruffalo Noel Levitz - 2017 Marketing and Student Recruitment Report of Effective Practices
- Ruffalo Noel Levitz - 2018 Marketing and Student Recruitment Report of Effective Practices
- Though this new report is focused on undergraduate recruitment, it can help program faculty and staff identify the up-and-coming trends in higher education recruitment and admissions.
The Division of Graduate Studies team is on hand to collaborate on outreach and recruitment efforts for your graduate program. Our email & text marketing platform enables us to send messages to prospective students and those students who have indicated an interest in your program through an Inquiry Form submission.
What we need from you:
- Text for welcome letters or emails, program highlights, and student success stories, from you intended for our prospective student audience.
- Information on any events (in-person or virtual) or info-sessions you plan to hold each semester (e.g., faculty-student panels, program overview info-sessions, degree requirements & roadmaps, unique features of your graduate program, an in-person tour of lab/studio space).
- Pamphlet, flyer, or video content highlighting your graduate program and its uniqueness within the CSU.
If you do not have a program pamphlet, you can download our Brochure Template to create one.